Website Co.
We designed you a new site.
Do you like it?
It's below. Scroll it, click through it, see your units and your prices in it. We did the work first so you could look at something real instead of listening to a pitch.
Here is the homepage we designed for {{ prospectName }}
This is a screenshot you can scroll. To click through the real thing, open the live demo.
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Roughly 83% of Public Storage's move-ins in 2024 came through their website, and they adjust rates and marketing by watching the effect on traffic, reservations, move-ins and length of stay. The REITs treat the site as the front counter. That is the standard we designed yours against.
Here are the killers. How many do you think we can get rid of for you?
Five things we see costing self storage websites move-ins. Four of them we designed out of your site already. The fifth one is worth a conversation.
Unit feature roulette
Renters want to know about feature options like climate control, choose a floor, drive-up access, not size alone.
People abandon a list they cannot narrow by the attributes they actually care about. Filtering is one of the most studied failure points in online product lists.
Confusing unit lists
A size finder that suggests a footprint in plain terms, instead of a spreadsheet of every unit you own.
People scan pages rather than read them, picking out a few words per line. A long undifferentiated list gets skipped, not studied.
Broken or overloaded forms
A short reservation form connected to the move-in. Everything else gets collected at the counter.
The average checkout asks for about 11 form fields, roughly twice what is actually needed to complete the order.
Outdated, trust-killing design
Your photos, your units, your prices loading fast.
It takes about 50 milliseconds to form a trust judgment about a website, and nearly half of people name the way a site looks as the reason they distrusted it.
Checkout redirects
Your rental finishes on your management software's domain, and that handoff is where people drop. We can't fix it from the website alone, so we'd want to talk through what your FMS allows before promising anything.
Around 70% of online carts are abandoned before the order is placed, and checkout friction is a large share of it.
$198 a month, on a two-year agreement
The same program we sell at $298 a month, held at $198 for {{ prospectName }} in exchange for the two-year commitment. No setup fee, nothing down.
Not included, quoted separately
When you're ready, we can add these on.
Ongoing local SEO, Google Business Profile management and paid search, to drive more traffic to a site already built to convert.
Ongoing A/B testing and monthly reporting on calls, reservations and move-ins. The tracking is already in place, so this can start any time.
Use your own, or we'll help arrange a shoot. Good photos of a clean facility do more than any design trick.